How Did I Get Here?

As the Talking Heads said... After twenty years of working in both the health & beauty and advertising industries, in early 2014 I decided to strike out on my own and create my own brand.

With a real mop of unruly hair,I set out on a mission to create the best hair styling products for men with a range that challenged what I felt were the many tired and poor performing brands and products that were in the market.

I wanted to create a brand that delivered both substance and style and that people would love and be passionate about.

Got My Mojo Working!

The problem was that I didn’t think that any of the products currently on the market were cutting it, in terms of performance, fragrance, price, packaging and most of all affordable style.

As the entrepreneur and creator of a challenger brand I knew that we would have to stand out from the crowd and be different from the many corporate "Me Too"brands that fill the shelves.

The Challenge

I wanted a knock out name and style for the brand that instantly made it stand out ; so for style & design inspiration I surrounded myself with some of my favourite things: a book on the cover art of Blue Note records, a selection of fragrances, my vintage Gibson ES125 guitar,triumph motorcycle, a Montecristo cigar and a Paul Smith paisley shirt then I put some classic soul and rock tunes on the record player and let the waves of MOJO inspiration flow...

Where are we now?

The stylish retro inspired design of the MOJO Jars 75ml is both modernist and retro at the same time and cuts a real dash at the point of sale in global retail stores such as Sainsbury's, Lulu International, Coles, and Woolworth's as well as at home in your bathroom or on your office desk.