Mojo Hair Kicks Off Belstaff's NYC Fall Event

New York, NY - August 18th

The award winning British Hair styling range, Mojo, continues its strong launch into the US market place. This August Mojo will be part of a private event to showcase Belstaff’s collection at their Madison Avenue location in New York City. This is Belstaff’s 2nd annual event known as, Whisky, Chop and Shop. It is a private event for for select customers. The night will feature two master barbers offering complimentary haircuts and beard trims as well as hair styling exclusively showcasing the Mojo brand of products along with complimentary English whiskey.

Mojo has recently been nominated as one of Britain’s Best New Exporters of the year by the prestigious Lloyds Bank National Business Review Awards. Since the brand’s kick off last year it has been successfully launched in South Africa, India, Israel and in the USA. At the beginning of this year the brand won an award from the UK Trade & Investment (UKTI) for “Great British Design” and was awarded the opportunity to showcase the brand at the NY NOW luxury lifestyle and gift show where it secured US distribution.

The Mojo line of products brings together a pro salon product with a premium luxury and sensuous fragrance. It is completed with a heavy-weighted glass jar in a retro stylish design. The line consists of three hair styling products, a beard oil and shampoo and conditioner.

Belstaff was founded nearly 100 years ago in England and were the first company to make waterproof apparel for motorcycles by using wax cotton. To this day they make state of art clothing for both men and women.

Mojo is currently available in several boutique pharmacies, salons and barbershop throughout the US, including the nation’s oldest apothecary, Merz Apothecary in Chicago.

Belstaff Press & Media Mention USA

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Mojo Hair Kicks Off Belstaff's NYC Fall Event

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